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Fertility & IVF Specialist – Australia
Dr. Myuran Ponnan Balam is a leading fertility and IVF specialist in Australia with clinics across Berwick, Werribee, Mount Waverley, and Box Hill. The existing website was outdated, not mobile-friendly, and didn't support local search visibility. VMove Media rebuilt the site with a modern, responsive design and location-focused structure to improve patient experience and organic discovery, without using paid ads.
Scope of work
Website Redesign & Development · Location-Based SEO Structure · User Experience Optimisation · Search Visibility & Local Presence
Transform the outdated website into a sleek, trustworthy platform befitting a leading IVF specialist.
Create dedicated pages for each clinic location to improve local search visibility across Melbourne suburbs.
Ensure patients can easily access information and book appointments from any device.
Improve rankings for fertility-related searches in Berwick, Werribee, Mount Waverley, and Box Hill.
Design intuitive navigation and clear information to help patients feel confident in their care journey.
